Skip links
Published on: Customer Experience

How Will eCommerce Transform The Way Companies Do Business In The Future?

Print Friendly, PDF & Email

The first recorded instance of e-commerce occurred in 1979, when a man named Michael Aldrich connected a television to a transaction-processing computer and used it to sell groceries to customers. However, e-commerce as we know it today really took off in the 1990s with the widespread adoption of the internet.

In 1994, the first secure online transaction was completed, paving the way for the growth of online shopping. That same year, the online bookstore Amazon was founded, and it quickly became a leader in the e-commerce industry. In the late 1990s, eBay, an online marketplace that allows individuals to buy and sell goods, was also founded and quickly became popular.

Since then, e-commerce has continued to grow and evolve. In the early 2000s, the introduction of mobile devices and the widespread adoption of mobile internet access led to the emergence of m-commerce, or mobile commerce. Today, e-commerce is a major industry, with online sales accounting for a significant portion of total retail sales in many countries.

According to data from the U.S. Census Bureau, online retail sales in the United States reached a record high of $861.12 billion in 2020, representing a 32.4% increase from the previous year. This trend was driven in part by the COVID-19 pandemic, which led to widespread lockdowns and a shift towards online shopping. However current data released by the U.S. Census Bureau shows that electronic shopping and mail-order houses (NAICS 4541) sales increased 15.4%, from $891.1 billion in 2020 to $1,028.0 billion in 2021.1

It is worth noting that these figures only include online retail sales and do not include other types of e-commerce transactions, such as sales of services or business-to-business transactions. The total value of e-commerce transactions in 2020 and 2021 is likely to be much higher.

How Has E-Commerce Impacted the Way Companies do Business?

E-commerce has already had a significant impact on the way companies do business, and it is likely to continue to transform the business landscape in the future. Here are a few ways in which e-commerce has shaped business over the past few decades:

  1. Increased convenience for customers: E-commerce allows customers to shop anytime, anywhere, and from any device, making it more convenient for them to make purchases. This convenience is likely to lead to more online sales and a shift away from traditional brick-and-mortar stores.
  2. Greater competition: E-commerce enables small businesses to reach a global market, which will likely increase competition within industries. Companies will need to adapt and find ways to stand out in order to succeed.
  3. Changes in supply chain management: E-commerce has led to the development of new distribution channels, such as fulfillment centers and last-mile delivery services. This will likely continue to evolve and lead to changes in the way companies manage their supply chains.
  4. Increased use of technology: E-commerce relies heavily on technology, and companies will need to continue to invest in and adopt new technologies in order to remain competitive. This may include the use of artificial intelligence, machine learning, and other advanced technologies.
  5. Personalization and customization: E-commerce enables companies to collect and analyze data on customer preferences and behaviors, which can be used to personalize and customize products and services. This will likely lead to more personalized and targeted marketing efforts.

 

These are some obstacles businesses will have to overcome to be successful in E-commerce

There are several concerns that consumers may have when it comes to e-commerce:

  1. Security: One of the main concerns for consumers when shopping online is the security of their personal and financial information. There have been instances of data breaches and online scams, which can lead to identity theft and financial losses.
  2. Privacy: In addition to security concerns, consumers may also have concerns about the privacy of their personal information when shopping online. Companies that handle sensitive data, such as credit card numbers, are required to follow strict privacy laws, but there have been instances where these laws have been violated.
  3. Fraud: Consumers may also be concerned about being scammed or defrauded when shopping online. This can include instances of fake websites or fake products being sold.
  4. Quality of products: When shopping online, consumers may be unable to see or touch the products they are purchasing, which can lead to concerns about the quality or authenticity of the products.
  5. Shipping and delivery: Consumers may also have concerns about the shipping and delivery of their online purchases, including the cost of shipping, the speed of delivery, and the potential for lost or damaged packages.

It is important for businesses to be aware of these consumer concerns and take the necessary steps to address them in a timely and diligent fashion.

What is the Future of E-Commerce?

As technology progresses and new startups arise to meet the needs of the consumer, new sales channels may take the place of the mobile phone and desktop.

Voice-activated devices, also known as voice-enabled devices or smart speakers, are devices that use natural language processing and artificial intelligence (AI) to recognize and respond to voice commands. These devices are equipped with microphones and speakers and can be used to control other devices, access information, or perform various tasks, such as setting reminders or playing music.

The first voice-activated device is generally considered to be IBM’s Shoebox, which was developed in the 1960s. This device was able to recognize 16 words and could perform simple arithmetic calculations. In the 1980s, Dragon Systems developed a dictation software called Dragon Dictate, which allowed users to control their computers using voice commands.

The first modern smart speaker, the Amazon Echo, was released in 2014. Since then, the market for voice-activated devices has grown significantly, with other companies, such as Google, Apple, and Microsoft, releasing their own smart speakers and voice assistants. Today, voice-activated devices are widely available and are used by millions of people around the world.

Today it has become possible for consumers to make online purchases using voice-activated devices, such as smart speakers or devices with virtual assistants, such as Amazon’s Alexa or Google’s Assistant.

To make a purchase using a voice-activated device, consumers can simply issue a command to the device, such as “order [product]” or “purchase [product]”. The device will then process the request and complete the purchase using the payment information and shipping address associated with the user’s account.

Voice-activated devices can provide a convenient way for consumers to make online purchases without the need to use a computer or mobile device.

In addition to voice-activated devices, There has also been some research and development in the field of brain-computer interfaces (BCIs), which aim to create a direct communication pathway between the human brain and an external device, such as a computer. Some BCI technologies allow users to control devices or communicate with others using their thoughts alone.

However, it is important to note that these technologies are still in the early stages of development, and it is not clear when or if they will be widely available or practical for use in everyday life. It is also not clear if BCI technologies will be able to be used for e-commerce purposes, such as making online purchases.

While it is possible that BCI technologies may eventually be used in e-commerce or other applications, it is likely to be a long time before this becomes a reality.

Neuralink Corporation is a neurotechnology company that was founded in 2016 by Elon Musk and other executives. The company is focused on developing implantable brain-machine interfaces (BMIs) and related technologies, with the goal of helping humans merge with artificial intelligence (AI).

Neuralink’s goal is to create technology that allows the human brain to communicate directly with computers, potentially enabling people to control devices with their thoughts or to access information in new ways. The company has conducted research on animal models and has developed prototypes of implantable devices that can record brain activity and stimulate specific neurons.

In August 2021, Neuralink announced that it had successfully implanted a BMI into a monkey, which allowed the monkey to control a computer with its thoughts. The company is currently conducting clinical trials in humans, with the goal of developing implantable devices for therapeutic and enhancement purposes.

Neuralink has attracted significant attention and investment, and it is considered a leader in the field of brain-machine interfaces. However, the technology is still in the early stages of development, and it is not clear when or if it will be widely available or practical for use in everyday life.

All in all, it’s important for eCommerce businesses to either set trends or stay on top of them in order to avoid being left behind by the massive innovations that will take place in near and distant future.

 

1. https://www.census.gov/newsroom/press-releases/2022/retail-sales.html